Can you use movie files"avi,mov" like a texture in Unity?

the Title says it, what im wondering about is can you wrap movie files like in XNA around 3d objects inside of unity?

Movies are represented as a MovieTexture in unity, so yes, basically you can use the movie as you'd use a normal texture. The movie is converted to Ogg Theora format when added to the assets, main limitation is you loose the alpha channel if your movie happen to support this. As docs in link explain, the movie need to be started using a simple script.